RSS FeedWrap Cost
February 20, 2012
It seems like every conversation I have about wraps quickly gets to “What does it cost?” The short answer to that question is $2,000 to $3,000. From a monthly perspective, a wrap with w 3-year life span runs $56 to $84 per month.
Most advertising people would tell you that the best way to look at the cost of advertising is the cost per thousand impressions or CPM (M is the Roman numeral for thousand). A low-cost ad that no one sees is cheap, but a waste of money. You want people to see your ad and solicit your business, so the real question is how much does it cost per person that sees it. An Arbitron Study recently cited the following CPM for these types of advertising:
Prime Time TV ad &...
How to Make Your Wrap Pop
February 14, 2012
We get many questions about how to make sure a wrap “pops” or stands out. First, here is what not to do:
Create a busy background – this approach usually creates confusion Use a lot of text – a wrap is not a yellow pages ad and text is ...Vehicle Wrap Process
February 7, 2012
Vehicle wraps are a high-impact way of advertising. Here are 5 steps we take in our Vehicle Wrap Process:
Design. This is often the longest step in the process. Some clients have an agency design their wrap and some have us do the design. If we do the design, we have an...The Install Process - A Quick Overview
January 30, 2012
I often get questions about how a wrap is installed. Here’s a quick look at the installation process:
We ask you to deliver your vehicle to us by 5pm the night before, clean but not waxed. This allows us to ensure that the vehicle is dry when we start and is in a ...Vehicle Wrap Materials
January 25, 2012
One of the keys to a great looking, durable wrap is using the right materials. Here is a short guide to wrap materials
For the wrap material going on the painted metal surfaces of your vehicle, look for 3 key characteristics: cast, blockout, and air release. Cast ...
